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  • The Secret Obsession of the Adult Collectible Toys Market
    The Secret Obsession of the Adult Collectible Toys Market
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The Secret Obsession of the Adult Collectible Toys Market

Steve Male2025-09-29T18:37:40+00:00Survey|

Imagine walking into your colleague’s home office and spotting a meticulously arranged display of blind-box figures alongside a half-built LEGO Architecture set.

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  • 5 Strategies to Rebuild Trust in Today's "Glass-Box" Research Era
    5 Strategies to Rebuild Trust in Today’s “Glass-Box” Research Era
    Gallery

5 Strategies to Rebuild Trust in Today’s “Glass-Box” Research Era

Steve Male2025-09-29T18:57:17+00:00Marketing|

New research reveals a shocking reality: 45% of marketing data used for business decisions is incomplete, inaccurate, or outdated.

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  • The New Rules of Back-to-School: What Zamplia’s Latest National Study Reveals
    The New Rules of Back-to-School
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The New Rules of Back-to-School

Steve Male2025-09-12T03:18:57+00:00Survey|

As the 2025 school year begins, Zamplia set out to understand how real families are adapting.

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  • How Deep Is Public Concern About Extreme Weather?
    How Deep Is Public Concern About Extreme Weather?
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How Deep Is Public Concern About Extreme Weather?

Steve Male2025-07-30T20:47:46+00:00Survey|

Our latest study highlights public concern about extreme weather and how prepared people feel to handle it.

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  • 5 Signs Your Panel Sample Quality May Be at Risk
    4 Signs Your Panel Sample Quality May Be at Risk
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4 Signs Your Panel Sample Quality May Be at Risk

Steve Male2025-07-14T20:35:29+00:00Information|

Discover how to identify poor panel sample quality and prevent data issues before they impact your research results.

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  • How to Catch Low-Quality Survey Respondents Before They Compromise Your Data
    How to Catch Low-Quality Survey Respondents Before They Compromise Your Data
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How to Catch Low-Quality Survey Respondents Before They Compromise Your Data

Steve Male2025-07-30T21:16:52+00:00Information|

Whether it’s a quick-turn consumer study or a high-stakes policy tracker, poor-quality participation can quietly degrade results and lead to inaccurate conclusions.

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  • Panel Fatigue in Online Sampling: How to Spot and Fix It
    Panel Fatigue in Online Sampling: How to Spot and Fix It
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Panel Fatigue in Online Sampling: How to Spot and Fix It

Steve Male2025-07-02T19:40:45+00:00Information|

Whether you're fielding a quick consumer survey or a complex B2B tracker, the quality of your data hinges on the people behind the responses.

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  • What Consumers Really Think About Pride Month Branding
    What Consumers Really Think About Pride Month Branding
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What Consumers Really Think About Pride Month Branding

Steve Male2025-06-25T19:27:15+00:00Survey|

As Pride Month becomes a recurring fixture in brand campaigns, consumer opinions on LGBTQ+ representation and corporate allyship continue to evolve.

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  • How to Reduce Sample Waste in Market Research
    Faster Fielding, Smarter Spending: How to Avoid Wasting Sample and Budget
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Faster Fielding, Smarter Spending: How to Avoid Wasting Sample and Budget

Steve Male2025-06-19T18:40:24+00:00Business|

In today’s tight-budget, fast-turn research environment, the pressure to field quickly and cost-effectively is higher than ever.

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  • 5 Red Flags That Your Panel Sample Quality Isn’t as Good as You Think
    5 Red Flags Your Panel Sample Quality Isn’t What You Think — and How Calibr8 + Zamplia Stops Them Cold
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5 Red Flags Your Panel Sample Quality Isn’t What You Think — and How Calibr8 + Zamplia Stops Them Cold

Steve Male2025-06-09T20:57:44+00:00Innovation|

Learn to spot 5 signs of poor panel sample quality—and how + Calibr8 helps protect your research from bad data.

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