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At Zamplia, we know how crucial it is to maintain the highest level of data integrity for your research. That’s why we’re proud to introduce Calibr8, our proprietary tool that actively prevents data fraud and ensures the reliability of your survey results.
Here’s how Calibr8 protects your surveys through four key detection mechanisms:
- Device Fingerprinting – Calibr8 uses device identifiers to track unique characteristics of the respondent’s device, helping us spot and flag any suspicious activity or repeated submissions, ensuring authentic participation.
- Open-Ended Responses – Our AI-driven system analyzes open-ended responses, detecting and filtering out AI-generated content and irrelevant text, ensuring that your insights come from real, thoughtful respondents.
- Biometrics – Calibr8 monitors keystrokes and the way data is inputted into surveys, detecting irregularities that may suggest fraudulent behavior. This biometric analysis ensures that responses come from real individuals, not automated bots or scripted inputs.
- Coherency Metrics – By analyzing the consistency and logical flow of responses, Calibr8 flags contradictory or nonsensical answers, ensuring that your data remains coherent and meaningful.
With Calibr8, you can be confident that your survey data is accurate, reliable, and free from fraud, giving you the insights you need to make better, more informed decisions. Want to know more? Take a tour or book a demo with us today.
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